We just got back from ISPO in Germany. ISPO is a major winter sports trade fair, and gives the opportunity for retailers, distributors, agents and manufacturers to all get together and discuss the new ranges. This show is just after SIA, the major US show. It is always good to know how a brand has gone down and in the case of Icelantic it is extremely well. This article by the Denver Westword looks at Icelantic’s progress and tells the story of how they got started.